Customer Focused and Market Driven
Being customer focused means we know and understand the products and services the customers in our chosen markets and channels will purchase. We develop, distribute, and sell products and services that meet each customer’s individual needs. Being market driven means we concentrate on serving customers in our chosen markets.
Seeking Continuous Improvement
Continuous improvement means we relentlessly pursue improvements that benefit our customers, employees, and company. This includes improvements that create higher levels of customer satisfaction and retention, increase efficiencies, and reduce costs. The scope of our continuous improvement includes our processes, systems, skills, knowledge, and the products and services we develop and deliver to our markets and distribution channels. In addition, we have a business continuity plan that helps us respond to emergencies and disasters so that we can continue to meet the needs of our customers.
Acting with Integrity in All We Do
Integrity means we conduct business in a fair, honest, and ethical manner and keep the promises we make to our customers, agents, employees, business partners, and communities.
Creating a Positive Work Environment
A positive work environment is one that enables people to make the most of their abilities and potential, while balancing their work and family life. It is an environment supported by trust, respect, a sense of fairness, and a sincere concern for everyone.
Being Results Driven
Results are the end state we desire. Being focused on results means we know how to measure them and have strategies to accomplish them. Our efforts bring value to our company when they produce desired results.
Working Together as a Team
Working together means each of us takes ownership for the work that must be done and willingly works with others to ensure that everyone uses his or her unique talents in the achievement of desired results. In working together as a team, we share information freely throughout the company, generate ideas, and translate them into actions to deliver the results our customers expect.